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Pesaro, Italian Capital of Culture 2024 – Omag on Rossini tv

This year Pesaro was elected as Italian Capital of Culture 2024.

Pesaro capitale italiana della cultura 2024

Pesaro 2024 will be a shared journey with the province as a polycentric territory on the theme The Nature of Culture, designed to express the desire to explore all interactions between art, nature and technology.

The nature of culture is the theme that holds together the events on the calendar, to explore the interactions between art, nature and technology. And five are the adjectives, referring precisely to nature, identified to explore these relationships: ubiquitous (in the relationship with public space), unpredictable (in the rediscovery of abandoned places), industrious (in the commitment to connect different disciplines), living (in reference to the development of a new ecological consciousness), and mobile (to rethink the sense of proximity and experience distances with a new approach).

Among the most anticipated events is Marina Abramović’s mixed reality performance, which debuted in 2019 in London: in Pesaro it will be hosted at the Pescheria Visual Arts Center.

Click here to see the dedicated website and view the full program: pesaro2024.it

Pesaro capitale italiana della cultura 2024

Rossini TV will be the exclusive local media partner of the event, and Omag has decided to sponsor the program “The Nature of Culture magazine” aired daily on channel 80 or on digital TV, live at this link: : rossinitv.it/diretta-live-di-rossini-tv.

The program column will broadcast daily highlights of the main calendar events to stay up-to-date with the events that have just passed and also those that are upcoming.

At the opening and closing of the column our commercial will be broadcast, which can also be viewed here: Spot Omag

This is one more step in the project that for several years has seen Omag engaged in social activities to enhance and support the realities of the area, sports and art.

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